Giving players a free chance to increase the stakes they play and practice against better opponents is the best way to help the community and profitability flourish.
The £20 freerolls are a nice gesture but a min cash of 20p is relatively meaningless.
Instead I'd suggest a freeroll league with a flat points payout, say 1pt for 25th up to 25pts for 1st.
Total the points each week, and instead of giving the £840 sky spends on the £20 freerolls each week-
Give that amount of free tickets for tournaments in the weekly league, it would help players improve and sky would make more money in the end.
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